Whether you’re a home builder, brokerage, or real estate agent, your marketing team should be looking to virtual home tours as a way to mitigate the coronavirus’s impact on your business.
Our 3D Virtual Tours are a way for residential real estate properties to be shown digitally, limiting the social interaction involved in Ottawa real estate transactions and protecting buyers and sellers from unnecessary exposure to the virus.
With a 3D virtual tour, prospective clients can walk-through properties at their leisure from anywhere, at any time.
INCREASED DEMAND FOR OTTAWA REAL ESTATE VIRTUAL TOURS
The ongoing COVID-19 outbreak has impacted Ottawa Real Estate in ways both small (don’t touch your face!) and large (cancelations of Ottawa Gatineau International Auto Show, disruptions to LRT commutes, and so on). And for those Ottawa residents who are interested in renting, selling, or buying a home, the new reality—in which social distancing and reducing your exposure to as many people as possible is the norm—has made typical Ottawa real estate searches a bit of a challenge.
While some real estate agents say they haven’t seen a drop in interest for open houses and other traditional ways of showing apartments, that could change as the number of confirmed Coronavirus cases rises. And there’s evidence that fewer people are venturing out to see apartments: According to Halstead’s Open House Index, a survey that gauges weekend open houses attendance, close to 13 percent of the events held the weekend of March 8 had zero visitors. That’s a shift from the previous weekend when 11.5 percent of open houses went without a single visitor; before that, it was 9 percent.
In response, some brokerages and individual Ottawa real estate agents have started exploring the option of virtual tours. This week, we’ve had three Ottawa real estate brokerages reach out launch a remote viewing option for all sales and rentals, which allows potential clients to schedule a virtual showing instead of having to visit in person. Though these firms were already looking at 3D virtual tours for digital showings of rental and sale transactions, the rapidly evolving situation surrounding the coronavirus outbreak in and around Ottawa has seen Ottawa real estate teams quickly ramp up effort getting their properties online for showings.
WHAT A 3D VIRTUAL TOUR LOOKS LIKE
Below is a recent job for one of our top Ottawa homebuilder clients. They use our 3D virtual tour service on every model home they build in the Ottawa area, giving prospective home buyers and real estate agents the ability to see the properties before visiting in person.
HOW TO USE VIRTUAL TOURS IN YOUR OTTAWA REAL ESTATE BROKERAGE
Having a ‘Digital Twin’ of your space is one thing, how you use and share it is another. Many of our customers have been very sucessful showing their listing and property portfolios both passively and directly online with our 3D virtual tours.
Including The 3D Tour in your MLS
Our virtual tours are 100% compatible with Ottawa’s real estate MLS system. A simple URL parameter ‘&mls=1’ removes all multimedia labels and information from the Matterport 3D Tour, allowing it to be shown in the ‘Media’ tab of an MLS listing.
Show On Your Website
The best way to showcase your Ottawa real estate portfolio is directly on your website. With every 3D virtual tour, we provide an iframe code that is directly embeddable into any webpage you control. The platform is intuitive, sharp and loads quickly for any device.
Give A Personalized Virtual Tour
Another option some Ottawa real estate agents are offering is combining the 3D Virtual Tour with a phone call, effectively creating an individualized home showing. In a phone call appointment with a prospective buyer, both parties can traverse the 3D virtual tour online to discuss areas of focus without ever stepping into the home itself.
WE ARE OTTAWA’S MATTERPORT AND 3D VIRTUAL TOUR SPECIALISTS
If you or your organization is interested in leveraging our service in Ottawa, Montreal, or Toronto please contact us directly for information on how 3D Virtual Tours can help the buying and selling of real estate while maintaining social distancing in during the COVID-19 pandemic.