When Ottawa’s Capital Pride’s Director Osmel Maynes reached out looking for a safe solution to what is normally an in-person event, we immediately stepped up to support Ottawa’s 2SLGBT+ Community with a random scan of kindness.
DIGITAL PROGRAMMING CHALLENGES
Osmel and the Capital Pride team organize a variety of fun, cause-driven programming for Pride week every year here in Ottawa. This year presented the massive challenge of digitizing the program to make it more accessible while adhering to the covid event guidelines of the time.
Two events that normally attract hundreds of visitors were the Youth Art Showcase and Community Market. Together, we determined that our 3D Virtual Tours could serve as an immersive alternative and with the Ottawa Art Gallery as a venue, we set up to capture the art and wares of the community’s makers in their Alma Duncan Salon.
Take a look below at the 3D Virtual Tours we captured for Capital Pride 2020.
YOUTH ART SHOWCASE
Showing the beautiful art work of 20+ 2SLGBT+ artists, this 3D Virtual Tour hosted more than 1000 visitors over Capital Pride week. All artists as are credited through the use of multimedia labels.
COMMUNITY MARKET
Ottawa’s 2SLGBT+ community is host to many creative and entrepreneurial makers who appreciated having an outlet to show their works online during Capital Pride. The community market also had us support other sponsor partners by digitizing their information booths with links to learn more.
HOW GOING VIRTUAL HELPED CAPITAL PRIDE 2020
Broken down by the numbers, digital visits to Capital Pride’s website were up nearly 100% this year. While most years their Art Showcase and Community Market would entertain hundreds of in-person visitors, this year more than a thousand were welcomed to the online versions of the events.
We know that a ‘Digital Twin’ will never live up to the real thing but given the circumstances, this was the next best thing. One more benefit from having the 3D Virtual Tour is that it will remain available for event organizers, artists, and makers to show off for the rest of a year, something you wouldn’t be able to do with the physical venue.
WE PROUDLY SUPPORT OTTAWA’S NOT-FOR-PROFIT ORGANIZATIONS
Every year we support Not For Profit organizations through our Random Scans Of Kindness initiative.
If your organization is interested in partnering with us in Ottawa, Montreal, or Toronto please contact us directly for information on how we can help with our 3D Virtual Tours.